Pharmacists are at the coalface of the health services industry. In this industry they are among the most exposed medical practitioners. They operate their businesses in environments where the foot traffic is relatively high. They are also on a network second to none, putting medical practitioners in direct touch with them. When medical practitioners prepare a script on behalf of their patients the pharmacists are expected to comply, usually within as short a timeframe as possible. They, like the doctors and medical specialists ahead of them, are embroiled in life and death situations. If not that, all medical conditions brought to their attention should be given its equal measure of seriousness.
Given the volumes they are required to handle during each day of their operations, these days; seven days a week, the pressure could be on for them to reciprocate. There really is no room for error. Not to say that they would ever dismiss their clientele’s predicaments, the retail pharmacists need not have worried. They now have the use of a specially tailored pharmacy management system. This they have full control of at their desktop. Service delivery times are greatly reduced as a result.
But even though the dispensing of prescribed medication occurs a lot quicker than in the past, the potential for accuracy is improved upon. The system records every last detail of the records, from the moment the medical practitioner dialogues his prescription, to the moment the patient receives his medication. The moment the doctor writes up his prescription is the moment the pharmacy practice receives it. The patient can be on his way to collect his parcel because by the time he arrives at the counter it should be ready. His practice being retail-oriented, there is every possibility that the pharmacist can now work on improving his profit margins.